Your streaming content,
front and center.

Available on these devices
  • Mobile
  • Tablet
  • Desktop
  • TV

Pennant is a technology platform that enables performing artists to launch their own custom-branded subscription video channel to connect directly with their patrons and fans.

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Made for music and the arts.

Pennant was created specifically for the musicians, artists, and organizations that bring performances to stages.

  • Musicians

  • Performing Artists

    Performing Artists
  • Bands

  • Record Labels

    Record Labels
  • Operas

  • Theaters


Share your content,
engage with your fans.

Pennant gives you the power to expose your fans to incredible content—performances, live shows, behind the scenes footage—while allowing you to control the type of playback and access available. Pennant offers three types of playback: on-demand, premieres, and live streaming.

Have a large collection of existing video content? Use Pennant to build a curated, categorized content library that gives fans plenty to watch and enjoy anytime they choose.

You're in control.

With the ability to create subscriptions, price and sell tickets to special events, integrate merchandise and more, Pennant makes it easy to capitalize on new opportunities to build your bottom line.

  • Customize Branding icon

    Customize Branding

    Upload your logo, pick your primary brand color and add photo backgrounds to your content to give your channel its very own, unique look and feel.

  • Set Pricing icon

    Set Pricing

    Your content is your product, so naturally, you set your own pricing. Whether its subscriptions, pay-per-view or live-stream access, you’re in control of what you charge.

  • Integrate Stripe icon

    Integrate Stripe

    Getting paid is easier than ever with Stripe Connect. Once you’re signed up, you’ll get paid directly to your bank account every time you make a sale.